Scott Rogerson

We Have Integrated UpContent With Zapier For Automated Content Curation Workflows

We have partnered with leading workflow automation solution provider Zapier to offer a systematic and consistent way to automate many of the manual processes needed to complete your curation strategy.

April 3, 2018
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Keep Up With the Demand for Content: Effective Content Marketing Strategies for Financial Services

How can financial services firms find the right mixture of content, effectively distribute that content, and maximize the effectiveness of their content marketing strategy?

April 3, 2018
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Building Story Leadership Through Content Curation

While producing original content is valuable and necessary in today's marketing landscape, it isn't the only way to deliver valuable insights to readers.

April 3, 2018
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Empower Your Workforce with Employee-Driven Advocacy

Now, more than ever, your team wants support in building their own personal brands and positioning themselves as valuable resources to their colleagues and connections. It's time

April 3, 2018
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How We View Building Lasting Partnerships

Many business owners will look at a small team and think of how limiting it is. But small teams provide one really huge advantage when it comes to forging relationships.

April 3, 2018
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How Financial Services can Scale their Business using Social Selling

Social selling is all about building credible relationships between your brand and its prospects, identifying leads, and converting them into buyers.

April 3, 2018
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How to Drive Revenue through content - without writing it

This process is designed to help you set the foundation for your strategy, get your workflow in order, outline a rollout plan, and actually get this off the ground and running.

April 3, 2018
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Curated Content in B2B ABM

If you want your account-based marketing (ABM) strategies to be successful and truly connect with prospects, content is a vital element of that success. Content curation is particularly important.

April 3, 2018
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How to Sell When No One Wants to Be Sold To

The reality is that no one ever really wants to be sold to. No one wakes up and thinks, "I'd love to hear from a telemarketer or 17 people I don't know in my email inbox!"

April 3, 2018
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Transforming Your Email Newsletter into a Personalized Service (Not a Broadcast)

How to achieve the benefits of mass personalization without sacrificing your brand standards or risking noncompliance.

April 3, 2018
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UpContent Raises $1.6M to Democratize Content Curation

The company plans to leverage this round to expand its engineering and customer advocacy resources as well as further develop its partnership ecosystem.

April 3, 2018
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UpContent and Zest Partner to Expand Customer’s Growth through Content Curation

‍Leading personal and enterprise platforms, Zest and UpContent, integrate to offer the best of community and AI-led content curation strategies

April 3, 2018
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UpContent Integrates Shutterstock API and Editor to Simplify Content Curation

To help marketing and sales professionals improve the content performance of curated content, UpContent recently launched a Shutterstock API integration as well as an Editor integration.

April 3, 2018
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Becoming "Original in Your Curation"

In this edition of UpContent’s Curated Community, we sit down with fellow “marketing team of one”, Natalie Hotaling, of Pittsburgh startup Flexable, to understand how she approaches critical questions to a successful curation strategy.

April 3, 2018
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Eliminate Writer’s Block for Social Media Marketers

Marketing software integration between Lately and UpContent saves businesses time and money through content curation and artificial intelligence.

April 3, 2018
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Put the Employee First in Employee Advocacy

This deep integration with Hootsuite Amplify puts relevant, engaging, and informative content at employee’s fingertips - increasing program adoption and engagement.

April 3, 2018
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Content Curation’s Role is Shifting: Our 2018 Predictions

The fostering of trust, comfort, and credibility through curation has become an irreplaceable complement to your original content development efforts.

April 3, 2018
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