If you want your account-based marketing (ABM) strategies to be successful and truly connect with prospects, content is a vital element of that success. Content curation is particularly important.
Hi Everyone! Welcome back to UpContent’s monthly video and blog series, The Wrap Up!
In this installment, we will be covering 1 new improvement that has been made to your UpContent experience in July 2020!
If you would like to automatically populate custom HTML email templates with articles approved from UpContent to foster deeper relationships for your brand, this is it!
UpContent gives you the ability to easily (read: no code!) create custom HTML email templates to send to your audience. These templates are created and downloaded from within the UpContent platform - no jumping back and forth between tabs.
Most importantly, you can deliver these beautiful and valuable campaigns via the email marketing tool you and your team already use - keeping all subscription lists and analytics in one place. Yes, we’re looking at you Pardot, Marketo, Infusionsoft, Constant Contact, and AWeber loyalists!
Creating templates is simple, and you can check out our online help center for tutorials on the implementation of Custom HTML Email Campaigns!
Interested in learning more? Schedule some time with us. We look forward to exploring how these can amplify the value of your current email marketing efforts and improve the ROI from your curation strategy.
Check out our other blog posts for more on marketing, content curation, user stories, and more.
Learn about content curation, the dangers of automated and robotic curation, and how to build an effective content curation strategy with the right tools.