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Your one-stop shop for news on content curation, product announcements, user stories, and more.

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The Wrap Up: May 2020

An update to managing multiple domains, leveraging UpContent Galleries in a self-contained experience, and making self-serve support even easier.

June 5, 2020
Transforming Your Email Newsletter into a Personalized Service (Not a Broadcast)

How to achieve the benefits of mass personalization without sacrificing your brand standards or risking noncompliance.

May 13, 2020
The Wrap Up: April 2020

The Wrap Up provides a review of the prior month's most exciting feature additions and improvements.

May 7, 2020
UpContent Raises $1.6M to Democratize Content Curation

The company plans to leverage this round to expand its engineering and customer advocacy resources as well as further develop its partnership ecosystem.

April 2, 2020
UpContent and Zest Partner to Expand Customer’s Growth through Content Curation

‍Leading personal and enterprise platforms, Zest and UpContent, integrate to offer the best of community and AI-led content curation strategies

March 31, 2020
3 Ways Content Curation Can Boost Your Marketing Strategy

Content curation covers a lot more than social media sharing. This method is so popular that many businesses employ the use of content creation software that allows both the curation and creation of new content for your blog, newsletter, or website. 

January 20, 2020
UpContent Integrates Shutterstock API and Editor to Simplify Content Curation

To help marketing and sales professionals improve the content performance of curated content, UpContent recently launched a Shutterstock API integration as well as an Editor integration.

December 4, 2019
3 Steps to Automate Your Curated Content on Social Media

We all know that one person. You know, the one who is always talking about themselves. There’s an easy way to balance your social media posts so that you don’t come across this way.

October 1, 2019
A 5x Page Speed Score Improvement for UpContent Gallery

At UpContent, we have always listened to our customers to help shine light on areas where we can provide the greatest value. Our most recent experience with this was responding to Google’s “Speed Update”.

January 30, 2019
Becoming "Original in Your Curation"

In this edition of UpContent’s Curated Community, we sit down with fellow “marketing team of one”, Natalie Hotaling, of Pittsburgh startup Flexable, to understand how she approaches critical questions to a successful curation strategy.

November 15, 2018
Eliminate Writer’s Block for Social Media Marketers

Marketing software integration between Lately and UpContent saves businesses time and money through content curation and artificial intelligence.

October 23, 2018
Put the Employee First in Employee Advocacy

This deep integration with Hootsuite Amplify puts relevant, engaging, and informative content at employee’s fingertips - increasing program adoption and engagement.

September 14, 2018
5 Ways to Become an UpContent Power User

Learn how to become an UpContent Power User by following our most helpful support articles that highlight the features that make the most impact.

May 9, 2018
3 Ways to Use Curated Content to Start a New Online Community

Curated content can help fuel a new online community by encouraging buy-in, educating members, and building credibility.

February 12, 2018
Content Curation’s Role is Shifting: Our 2018 Predictions

The fostering of trust, comfort, and credibility through curation has become an irreplaceable complement to your original content development efforts.

January 18, 2018
4 Key Benefits of Creating Original Content

Original content creation not only helps your brand stand out in a crowded digital world, but it also increases engagement, builds authority, and more.

December 6, 2017
5 Content Curation Roles for a Streamlined and Effective Workflow

Use this framework of curation roles and responsibilities & free workbook to help you find your workflow, with specific action steps for your team.

August 30, 2017
Why Big Brands Are Shutting Down Their Content Suggestions Apps

Explore why popular marketing technology brands like Buffer and Hootsuite have shut down their content suggestions features and what it means for curation.

March 28, 2017
How Content Curation Saves Your Audience from Content Overload

Content curation solves content overload by providing a service to audiences who look to brands with authority for relevant and engaging content.

February 15, 2017
Holiday Housekeeping for Success in the New Year

Get ready for success in the new year with content audits, out-of-the-box brainstorming and goal-setting, catch-up projects, and professional development.

November 28, 2016
9 Common Misconceptions about Content Curation

Debunk content curation's most common misconceptions surrounding time, effort, automation, ethics, SEO, virality, and competitor advantage.

November 16, 2016
A More Efficient and Effective Way to Curate Content

Learn about content curation, the dangers of automated and robotic curation, and how to build an effective content curation strategy with the right tools.

August 26, 2016
9 Ways Curated Content Can Help You Meet Your S.M.A.R.T. Goals

Meet your S.M.A.R.T. content marketing goals with these nine content curation formulas that outline what content can be used to meet each goal.

May 25, 2016
How to Optimize Your Twitter Chat Strategy

Build and implement an intentional Twitter chat strategy with the right tools to boost enagagement, increase brand awareness, and gain market feedback.

March 22, 2016
Utilizing Twitter to Increase Organic Growth and Boost Engagement

Gain targeted Twitter followers by curating an engaging feed, organically joining discussions, joining Twitter chats, and using a consistent brand voice.

January 3, 2016
Everyone Has Influence: How to Stand Out in a Social Media World

To be a true influencer, it's not enough to claim credibility and tweet viral articles. Instead, focus on helping others and being a high-quality resource.

December 14, 2015

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