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Great journalism creates value long after publication.

The UpContent Publisher Network helps your journalism reach new readers, build relationships, and create more value from the work you've already produced — while keeping you in control.

Explore the UpContent Publisher Network

Your next reader may already be in someone else's network.

A financial advisor sharing an article with a client.

A consultant introducing a new perspective to a business leader.

A professional passing along reporting that's relevant to their community.

Through the UpContent Publisher Network, those everyday interactions become new opportunities for publishers to reach readers who might not have found their journalism otherwise.

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The UpContent Publisher Network

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Built Around Publisher Choice

No two publishers have the same priorities, audiences, or business models. The UpContent Publisher Network is built to work with yours.

Whether your goal is to generate additional revenue, reach new audiences, or build stronger reader relationships, UPN gives you the flexibility to participate in a way that makes sense for your publication.

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Choose Your Content

Decide which articles and publications participate in the network.

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Define The Experience

Determine how eligible readers access your journalism and which audiences can participate.

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Set Your Timing

Protect your premium window and decide when journalism becomes eligible for broader discovery.

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Choose Your Model

Explore participation options that fit your revenue, readership, and mission-driven goals.

What more is available

with Premium Content?

Standard Content

 
Premium Content

 
RELEVANCE: Access to over 9,000 expertly configured interests - each available in six languages
COMPLIANCE: Full-text of all articles pre-checked against YOUR custom Proofpoint content policy.
CONTROL: Customize interest criteria to align with firm-specific terms.
CUSTOMIZATION: Create unique interests and filters exclusive to your firm, including created content, job opportunities, and other locations.
LICENSURE: Remove paywalls and ads from select content across key publishers.
CONVERSION/ATTRIBUTION: Dynamically overlay CTA banner customized for each individual to drive measurable traffic and conversions.
SUCCESS: Dedicated Premium Content Expert to develop, refine, and analyze the impact of your curated content.

More Ways to Create Value From Your Journalism

 

Protect Your Premium Window

Keep your subscription and advertising opportunities intact while deciding when articles become available for additional discovery.

Create Additional Revenue

Give journalism another opportunity to generate revenue after its initial publication window, through eligible participation models.

Reach Qualified Readers

Introduce your journalism to relevant audiences through professionals they already know and trust.

Build Lasting Reader Relationships

Introduce new audiences to your journalism and create opportunities for subscriptions, memberships, and community support.

Keep Readers On Your Site

Every shared article brings readers to your publication, where your branding and attribution remain intact.

A New Economic Model for Trusted Journalism

UpContent is built to ensure that, when journalism travels, it returns to its source.

The Problem Publishers Are Facing Isn’t Just AI. It’s Economics.

The Problem Publishers Are Facing Isn’t Just AI. It’s Economics.

Publishers must shift focus from scale to relevance, redesigning economic models to reward meaningful engagement and precise connections with readers in the age of AI and fragmented information consumption.

Read More
Why UpContent Is Building a Pay-Per-Read Model for Publishers

Why UpContent Is Building a Pay-Per-Read Model for Publishers

Discover how UpContent’s pay-per-read model empowers publishers by connecting journalism with trusted networks, ensuring compensation aligns with relevance and readership, not just access.

Read More
Unlocking the Power of Premium Content

Unlocking the Power of Premium Content: UpContent Collaborates with The New York Times

UpContent partners with The New York Times to offer paywall-free access to premium content, enhancing content curation and intelligence for better audience engagement.

Read More

Let’s Explore It Together